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Common Web Design Mistakes

 

When you ask a room full of people to "Please raise your hand if you have visited a website in the past 24 hours", chances are every person in the room will have their hand raised.  That is because in today's world you can access a website from almost anywhere.  Not only can you use your computer to access it, but now you can use your phone, tablet, car, plane, and even your fridge.  Because of this, in today's world if you don't have a website, you don't exist. 

So, you are ready to make the leap and take your Brand to the next level with a website, and you think you can do it yourself, or get someone to do it on the cheap, think again.  Creating a website is hard work, that's why there are professional web designers out there. The problem is some of the people who tout themselves as Web Designers and Developers and offer you a one off price or a cookie cutter package are doing you a major disservice.  They typically cut corners, and make basic design errors that could be easily avoided if they cared a little more about their customers.  

But they are not the ones to blame; think about it, if you were doing a photo shoot for an advertising campaign and needed a last minute hair cut, would you go to cheapest place or a place you know will do a quality job?  You know you get what you pay for (and they know that too), so they are not entirely to blame when your website doesn't work for you.  Your Brand deserves the best quality work, which is usually not the cheapest option.  But deep down you already know that, and we've got news for you, your Brand is worth every penny.

  • Here are only some of the biggest website design mistakes we come across on a daily basis when providing our Refreshment Reports:
  • Building a Web Site Without your Target Market in Mind (fitting your needs and not theirs)
  • Not Having a Clear Design Direction
  • Splash Pages, Loading Times, and Other Things That Drive Your Customer Away
  • Navigational Issues 
  • Text That is NOT Search Engine Friendly
  • Never-ending Pages
  • Using Flash Inappropriately, it is a Tool NOT Something to Build Your Site With
  • Too Much Stuff  (Less is More)
  • No Call to Action, or Interaction
  • Automatic Play (Yes, this means music and/or videos)

Any Questions?  Is Your Website Working For You?  

We are currently providing Free Refreshment Reports (a $99.00 Value) that will help highlight some of the issues your website might be facing.  For more information or to get your own Refreshment Report today, contact us at 503.347.8363 or via our website www.edge-one.com.

Edge One Media, Refreshing the webscape one website at a time.