Do you remember watching TV infomercials and shopping channels? The host would address common pain points in their industry, show off the featured products, demonstrate how to use them, and offer limited-time deals to encourage…
READ MORESocial media is always adapting, changing, and evolving with consumer trends. Over the years, it has shifted from simple text-based posts to increasingly visual content. The user base on social platforms has also changed. With…
READ MOREWith 2.56 billion active users worldwide, YouTube is the second largest search engine and the second most popular social media platform. The popularity of this platform lends to its success in marketing strategies. Online video…
READ MOREWe’re back with another podcast on the power of influence. What does influence look like in your life? What can we learn from online influencers? How can we be influential in our own spheres? Plus…
READ MOREEmail marketing is a popular marketing tool, and for good reason! It forces your audience to take direct action by either reading, deleting, or archiving your email. When used correctly, email marketing builds relationships with your…
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