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    Specialty Heating and Cooling

    port cover template SHC
    Website Redesign and Maintenance
    Pay Per Click and Social Media Management
    Ongoing Marketing and Advertising Plan Consulting

    The Challenge

    Create an integrated marketing plan for a large regional business that pulls together their database of contacts, leverages their existing content, and utilizes their position in the community to solidify their place as the best Heating and Cooling company in Portland.

    Their Website

    We redesigned their website interface to more closely match their branding, realigned their content for a better user experience, and run ongoing split tests for landing page effectiveness. The website houses their expansive library of online content, converts prospective users into leads, and gets found in organic search.

    View The Website Here

    The Digital Plan

    Coupled with online advertising, a live chat agent for questions, monthly newsletter, and solid landing pages and offers, we have turned the Specialty website into their #1 source for new leads and business.

    Starting with the website, we redesigned the online experience for the user from the ground up. From there, we incorporated monthly newsletter options, online ads, and a coordinated social media campaign to grow their online presence and revenue growth.

    Specialty’s Aeroseal of Oregon Landing Page

    SHC Cares Flyer: Doernbecher Hospital Stuffed Animal Drive

    Jingle Contest

    Engaging the community, inspiring creativity, and giving a goal really worth winning is a formula proven to generate buzz and traffic around your business and we have the data to prove it!

    Specialty Heating & Cooling (SHC) is an award winning family-owned and operated HVAC company based in the Portland Metro Area of Oregon. It came to us with a problem we were excited to solve. SHC asked us how can it reach others outside current avenues about its services, this can prove difficult even for a popular company within the NW.

    View the full case study here!

    2017 Jingle Contest Winners

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